Homebase: Wirework

Industry

Home-garden

Service

Bespoke Manufacturing

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To refresh the look and feel of their stores, and improve the customer experience, Homebase required updates to several products and a new wheeled display unit to encourage impulse purchases

The Challenge

  • The wheeled unit needed to take up minimal space and be easy to install.
  • Dividers were required on each shelf to segment the products.
  • The unit also needed four shelves, wheels and an area for the price labels.

On the multiple projects they have supported, [Harrison] have been excellent, especially [in terms of] customer service, delivery and price. They have made our jobs so much easier.

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Property & Store Development Manager

Our Solution

  • Our technical designers proposed several solutions, including sheet steel and wirework products.
  • We produced a prototype, which we turned around in just a few days and delivered to a store for sign off.
  • We also ensured each unit was stackable and delivered them along with clear instructions so that they could be easily built in store.

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The Results

  • All units were manufactured in the UK on a very short turnaround of four weeks from concept to delivery.
  • We produced a total of 160 units.
  • The units were rolled out to over 80 sites across the UK and Republic of Ireland.

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