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Morrisons Fish Pusher
How Harrison Retail Helped Morrisons Keep Their Fish Displays Perfectly Faced — All Day, Every Day
The Challenge
In fresh food retail, visual presentation is just as vital as product freshness. When Morrisons approached Harrison Retail, they were facing an ongoing challenge in their chilled fish category:
Manual, time-consuming shelf management — Store teams were regularly pulling packs forward to keep displays looking full and appealing.
The Solution
To address this, we recommended and supplied our spring-loaded shelf pusher system, custom-designed to fit Morrisons’ chilled fish fixtures. These robust, low-profile pushers automatically advance products as they are removed — keeping shelves looking full with minimal staff input.
Following a successful trial, Harrison Retail was awarded the national store roll-out of the shelf pusher system across Morrisons’ chilled fish displays.
The Results
This solution delivered more than just operational relief. It streamlined daily tasks, improved shelf presentation throughout trading hours, and enhanced the overall customer experience. For Morrisons, the investment translated into measurable gains — including increased sales, reduced labour time, and a consistently high-standard display.
By partnering with Harrison Retail, Morrisons automated a small but impactful part of their merchandising — and saw big results.
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Let’s discuss your retail project today
No matter how simple or complex your retail challenge is, your specialist team at Harrison Retail will create a bespoke, cost-effective solution handling every detail from concept to fabrication, warehousing to store delivery. Get in touch today to see how we help craft any retail experience.
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